Importance Of Employee Engagement Surveys

Published on:
Mon Feb 06 2023
Employee Experience

Employee engagement describes the level of enthusiasm and dedication a worker feels toward their job. Employee engagement can be critical to a company's success, given its links to job satisfaction and employee morale. Engaged employees are more likely to be productive and higher performing. To put it another way, Engaged employees come up with innovative ideas and are involved not because they are paid but they are invested emotionally and mentally.

Employee engagement has become an important topic because it helps to ensure that employees are satisfied, which in turn leads to happy customers. An organization that encourages Employee Engagement will be one step ahead of other organizations.

Employee Engagement Surveys

An employee engagement survey is a set of survey questions designed to determine the level of employee engagement in a company.

Employee engagement surveys can be one of the most useful ways to collect relevant feedback, yet they are frequently misused or they don’t collect the relevant information. Therefore it is essential that companies put effort into the survey design and ensure it is meeting the research objectives. From traditional paper surveys to internet surveys, surveys can be conducted in a variety of ways.

Even surveys conducted by a third-party platform are acceptable. Regardless of the methodology used by the company, it is a step in the right direction toward a greater knowledge of employee requirements.

Employees who are more involved at work are more productive, have better ideas and proposals, are less likely to quit, and, of course, are happier than their coworkers. Needless to say, since there is a better employee retention rate, companies can save a lot of money.

According to the reports, “72% of business leaders strongly agree that companies that have more engaged employees will have happy customers”.

Conducting employee engagement surveys is a great approach to know more about what matters to the employees.

Importance Of Employee Engagement Surveys

It is important to know how engaged your employee is and what their feedback is on the entire process. Here are the top key points which describe the importance of employee engagement surveys in an organization:-

1. Conduct performance evaluation to identify every employees’ strengths and improvement areas

Employers must conduct performance evaluations to identify employees’ improvement areas. Employee engagement surveys are the only way to do this as they give HR managers helpful insights about individual employees’ strengths.

When employee engagement surveys are completed on a regular basis, they provide continual information about improvement in the employee’s performance. This data can also be used to make changes to individual employee training programs.

2. Calculate Employee Engagement

The basic goal of conducting employee engagement surveys is to determine how engaged your employees are. You can determine whether your employees are engaged or disengaged by measuring the major drivers of engagement inside your organization.

While there are no universal drivers of engagement, some common factors are - progress, recognition, income & benefits, job role, training & development opportunities, leadership, and work environment.

3. Employee’s Perspective

Giving employees a voice that requires the use of an employee engagement survey. It allows employees to provide honest feedback to the organization/manager/supervisor on what’s working well and what’s not.

You can’t just go into your manager’s office and recite a list of things that are not functioning. Although most of us would not do this, It is important that the organization should be aware of your problems. As a result, these employee surveys are an excellent way for the voice of employees or to know employees’ perspectives.

4. Growth Of The Company

When you know that the company monitors things like employee satisfaction, leadership, and workplace culture, you can be confident that you will get tangible and achievable goals. Assessing employee engagement will also assist you in identifying your company’s best practices.

There are various departments inside the company that work together or independently. Regardless of their role, some departments may have a higher rate of engagement, while others may have a low rate of engagement. This survey will assist organizations in determining the root reason for employee dissatisfaction and help an organization directly to improve the system, thereby leading to the company’s growth.

5. Reduce Absenteeism

Employee absenteeism at a high level might prohibit a company from reaching its full potential. Employees who are present in their jobs fulfill deadlines and execute projects efficiently.

Employees who are more engaged in their work are more likely to be dedicated to it. This implies they will be more committed to their work and less inclined to 'disappear' without first informing their team about their leave plans.

According to a Gallup study, “Highly engaged workplaces saw 41% lower absenteeism”.

If you want to know how your employees feel, Dropthought can help you to collect your employee’s feedback, create delightful experiences, and more.

Dropthought is a user-friendly, omnichannel, and real-time employee experience management platform. We empower companies in different verticals to create delightful experiences for employees across their employee journey. Get the detailed analysis and insights from data to exactly know what your employees think and what actions you need to take to delight them.

With a dedicated team, we would ensure that you are optimizing your employee Experience programs and strategies to create great experiences!

If you are interested to learn more, simply click here.