From online questionnaires to receipt surveys, feedback is almost as good as currency in the business world. Here at DropThought, we make collecting and analyzing feedback a simple process. We help you get the best from the information so that you can harness the traffic insights you need.

When it comes to feedback, timing is everything. Make sure that you don’t miss out on any important insights by utilizing DropThought’s feedback analysis interface. Our service provides a top-notch solution to the time-consuming task of gathering and analyzing feedback for your company.

5 Tips for feedback analysis

All the feedback in the world won’t do you any good if you don’t do anything with it. The process of analyzing and interpreting is what gives feedback its value. Here are our top five tips for getting the most out of your feedback analysis.

1. Categorize feedback

It’s important to use all the feedback you get, no matter how mundane or useless it may seem. It helps to put your feedback into categories. Your feedback will naturally fall into some categories like positive, negative, and neutral. Other categories, such as customer experience, and opinion may take more time to sort out. Categories will help you determine how customers view your business and will alert you to things you might need to change.

2. Get to the root of the matter

It’s not enough to know that a customer loves or hates you – you need to know why. Getting to the root of the feedback will help you identify and reduce potential problems. It will also help you know what you’re doing well so you can keep doing it.

3. Identify the important stuff

Not all feedback is created equal – some kinds of feedback are more important for your business than others. You can identify important feedback by knowing your customers and understanding their value. High-value customers are the ones that keep coming back, so you want to keep them happy! A customer who only does business with you once or twice is lower on the priority totem pole. This doesn’t mean that their feedback is useless, it just means it carries a different weight.

4. Use automated systems

We live in a digital age so make use of it! There are so many tools, systems, and algorithms available to help with your analysis. Trends, categories, and information that you might otherwise miss can be identified using automated systems. If you’re working with high volumes of feedback, automated tools are real musts. Feedback analysis can be time-consuming and frustrating, which is why we’ve created the tools you need to make the process faster, easier, and more effective.

5. Share across the organization

Once you’ve analyzed your feedback, don't let it go to waste. It’s important to share your findings with every layer of the organization. Use your findings to create plans for improvement, spark discussion, and grow as a company. Involve everyone and make sure that your company takes the right actions.

DropThought and You

Feedback analysis is more than a chore, it’s a path to empowerment. When you use Dropthought to gather and analyze feedback, you’re ensuring that your company doesn’t miss out on anything. Our intuitive interface makes it possible for you to gather information, use real-time data for decision-making, and review and analyze the data you collect.

From start to finish, we’re dedicated to your success. Feel free to call or email me with any questions or comments. Contact us through our website to learn more about the benefits of DropThough and set up a free demo. We can’t wait to hear from you!