Importance Of Employee Experience Management

Published on:
Fri Jun 03 2022
Employee Experience

Employees are one of the most important stakeholders for any organization. It would be impossible to meet companies’ objectives, growth revenue, and build deeper client relationships without them.

Employee Experience Management is a relatively new concept that has evolved in recent years to promote employee engagement. EEM evaluates an employee's complete experience with a company, from interviewing until exit.

The key driving behind this concept is that higher employee engagement leads to higher retention and, as a result, a better customer experience (CX).

Employee Experience Management

Employee experience refers to an employee’s perceptions of his or her journey through all touchpoints at a company, beginning with a job application and ending with departure. The physical workspace, culture, and technology of a company are all key aspects of the employee experience.

Employee experience management aims to better understand the impact of these aspects on employees’ behaviors and attitudes in order to drive the development of programs, benefits, and other work activities that help employees have a better and more positive experience.

EEM is a method of treating employees as internal customers with the purpose of improving employee engagement.

Employee experience management requires an abundance of skills. But, above all, it needs empathy and emotional intelligence.

Why is employee experience management important?

The most successful companies are those that are able to attract and retain top talent. When the economy is good, top talent is in high demand, and the need for efficient talent acquisition and retention increases.

In fact, during challenging periods, like the COVID-19 pandemic and the recession, paying attention to employee experience can help businesses become more competitive and prevent the worst consequences.

In general, companies with a positive employee experience also have a positive customer experience and revenue growth.

According to reports, 79% of companies with engaged employees provide ‘significantly better customer service’ than those who don’t.

Goals Of Employee Experience Management -

1. Defining and establishing the Workplace Culture

Finding your company’s primary purpose is crucial in establishing workplace culture. Identifying your organization's mission, vision, and values is the first step in defining the workplace culture.

2. Scale Employee Experience

It becomes more difficult to ensure that every employee has a voice and feels heard as the company grows.

To make your employees feel connected to one other and your mission, you will need effective employee feedback channels and tools.

3. Building a stronger employer brand

One of EX management’s primary roles is to promote your brand internally and influence how your employees perceive your company.

By inspiring your employees with positive experiences, you may turn them into true advocates.

Benefits of Employee Experience Management Software:-

  • Improves employee engagement, which boosts productivity and aligns employees with the company’s goals.
  • Organizations with higher employee engagement have lower attrition, which saves money on recruiting, and training.
  • External customer experiences are improved by engaged employees.
  • With “voice of the employee” (VOE) analytics, it is easier to keep track of employee engagement.

Successful employee experience management covers all touchpoints throughout the employee lifecycle and ensures that each employee feels empowered and supported.

If you want to know how your employees feel, Dropthought can help you to collect your employee’s feedback, create delightful experiences, and more.

Dropthought is a user-friendly, omnichannel, and real-time employee experience management platform. We empower companies in different verticals to create delightful experiences for employees across their employee journey. Get detailed analysis and insights from data to exactly know what your employees think and what actions you need to take to delight them.

If you are interested to learn more, simply click here.